{"id":1962,"date":"2021-03-02T10:39:57","date_gmt":"2021-03-02T05:09:57","guid":{"rendered":"https:\/\/www.flintzy.com\/blog\/?p=1962"},"modified":"2021-10-22T18:43:17","modified_gmt":"2021-10-22T13:13:17","slug":"youtubes-2021-guidelines-every-creator-must-read","status":"publish","type":"post","link":"https:\/\/www.flintzy.com\/blog\/youtubes-2021-guidelines-every-creator-must-read\/","title":{"rendered":"YouTube\u2019s 2021 Guidelines Every Creator Must Read"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Since September 2020, YouTube has changed their guidelines and policy and in doing so, deleted more than 8,000 videos. In this blog post we will update you on what has changed so you can ensure that your channel continues doing well and you can steer clear from hassles.\u00a0<\/span><\/p>\n<p><strong>1. Videos that claim that the 2020 American presidential election was rigged will be taken down<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Interestingly, no video is allowed to insinuate that the 2020 American elections were rigged in any way. This includes any theories that may encompass voter fraud or an error in the counting of votes, etc. Videos that violate these guides will be immediately deleted from the platform.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"YouTube Policy in 2021 - Is Your Channel Prepared?\" width=\"900\" height=\"506\" src=\"https:\/\/www.youtube.com\/embed\/ROVqrWrt664?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>&nbsp;<\/p>\n<p><strong>2. No Sub for Sub or Giveaways only to gain new subscribers<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Earlier, creators were allowed to offer incentives to viewers to attract a large number of subscribers to their channel within a limited time-frame. Many creators used the \u201csub for sub\u201d strategy where creators would subscribe back to anyone who would subscribe to their channels, a win-win for both parties.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">According to the new \u201cYouTube\u2019s Fake Engagement Policy\u201d, creators can no longer increase their subscribers through \u201csub for sub\u201d and free giveaway strategies. However, creators can still offer giveaways, as long as the \u201cgiveaway criteria\u201d does not explicitly force viewers to subscribe\/comment\/like\/ or take a specific action that impacts the creator\u2019s channel growth directly, in order to receive the giveaway. This means, creators cannot say \u201cOnly people who subscribe to my channel are eligible to win a brand new laptop.\u201d\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"How To Use Giveaways To Grow your YouTube Subscribers\" width=\"900\" height=\"506\" src=\"https:\/\/www.youtube.com\/embed\/0bSz2gBmMkI?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><strong>3. 100k subscribers is not enough to guarantee creators a verified channel\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Creators look forward to getting a verification badge on YouTube because it adds that extra oomph to a channel. Even if there are no real monetary benefits from being verified, it draws viewers to a channel and builds more trust.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With the new guidelines, it is no longer enough for channels to just have 100k subscribers to guarantee a verification badge. The process got a little more complicated now. For creators who have 100k subscribers, YouTube first assesses the channel to see if it&#8217;s worthy. The channel must pass an authenticity test to verify if a real person runs the channel and ensure it does not have a similar name to another popular channel. Finally, YouTube checks if the channel is complete, the description and channel icon is updated, and posts active content.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"How to Verify your YouTube Account 2023 (New Way)\" width=\"900\" height=\"506\" src=\"https:\/\/www.youtube.com\/embed\/7-wKJDRZ-GM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><strong>4. Thumbnails cannot be misleading\u00a0<\/strong><\/p>\n<p><span style=\"font-weight: 400;\">Your video thumbnail and title are arguably the most important parts of your video as they are the first things that viewers see and are attracted to. YouTube\u2019s older guidelines only stated that pornographic and violent images cannot be uploaded as thumbnail images.\u00a0<\/span><span style=\"font-weight: 400;\">The new guidelines add on to this statement and specify that thumbnails cannot be misleading to what viewers will see in the video. Creators must ensure that the thumbnail correlates with the video and does not attract viewers by giving them a false sense of what to expect, like clickbait.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"HOW TO MAKE REALLY GOOD THUMBNAILS ON YOUTUBE\" width=\"900\" height=\"506\" src=\"https:\/\/www.youtube.com\/embed\/Nz3Ngt0AMDA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Remember to keep these new guidelines in mind and brush up with the older guidelines while creating your videos, if you don\u2019t want to get on YouTube\u2019s naughty list. YouTube is cracking down hard on creators and it is important to keep yourself informed.\u00a0<\/span><\/p>\n<p><strong><em>Interested in getting your YouTube channel seen by a huge audience? Get started here:\u00a0<a href=\"https:\/\/www.flintzy.com\/\">www.flintzy.com<\/a><\/em><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Since September 2020, YouTube has changed their guidelines and policy and in doing so, deleted more than 8,000 videos. In this blog post we will&hellip;<\/p>\n","protected":false},"author":1,"featured_media":1969,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"","_lmt_disable":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[571],"tags":[869,870,868,867],"class_list":["post-1962","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-trending","tag-2021-youtube-updates","tag-channel-growth-guide","tag-custom-thumbnails","tag-youtube-guidelines"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts\/1962"}],"collection":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/comments?post=1962"}],"version-history":[{"count":7,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts\/1962\/revisions"}],"predecessor-version":[{"id":1978,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts\/1962\/revisions\/1978"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/media\/1969"}],"wp:attachment":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/media?parent=1962"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/categories?post=1962"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/tags?post=1962"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}