{"id":4842,"date":"2022-08-21T13:32:07","date_gmt":"2022-08-21T08:02:07","guid":{"rendered":"https:\/\/www.flintzy.com\/blog\/?p=4842"},"modified":"2023-04-19T23:39:17","modified_gmt":"2023-04-19T18:09:17","slug":"how-to-build-a-youtube-content-strategy-for-beginners","status":"publish","type":"post","link":"https:\/\/www.flintzy.com\/blog\/how-to-build-a-youtube-content-strategy-for-beginners\/","title":{"rendered":"How to Build a YouTube Content Strategy for Beginners"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Are you struggling with your <a href=\"https:\/\/www.flintzy.com\/blog\/2023\/04\/19\/how-to-create-youtube-content-strategy\/\">YouTube content strategy<\/a>? Most newcomers have trouble coming up with ideas, recording, editing, uploading, and promoting. If you&#8217;re having trouble juggling these, don&#8217;t worry; we&#8217;ve included a fool-proof content plan below that will help you stay on top of your work and kickstart your YouTube journey!<\/span><b><\/b><\/p>\n<ul>\n<li aria-level=\"1\">\n<h6><strong>SET GOALS<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Create a roadmap to stay on track. Ask yourself questions like:<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; What is the purpose of your channel?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; Do you want to be a part-time or full-time YouTuber?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; What kind of content do you plan on bringing to the YouTube Table?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Set realistic goals to reach within a timeframe (eg a week, a month, or a year) so you have a clear timeline. Once you are set on your goals, it\u2019ll be easier for you to not steer away.<\/span><b><\/b><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-4865\" src=\"https:\/\/cdn.flintzy.com\/blog\/wp-content\/uploads\/2022\/08\/21020835\/relaxed-dog-300x231.jpg\" alt=\"\" width=\"528\" height=\"406\" srcset=\"https:\/\/cdn.flintzy.com\/blog\/wp-content\/uploads\/2022\/08\/21020835\/relaxed-dog-300x231.jpg 300w, https:\/\/cdn.flintzy.com\/blog\/wp-content\/uploads\/2022\/08\/21020835\/relaxed-dog.jpg 570w\" sizes=\"(max-width: 528px) 100vw, 528px\" \/><\/p>\n<ul>\n<li aria-level=\"1\">\n<h6><strong>DEFINE YOUR TARGET AUDIENCE<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">After you have set the \u201cwhat, why, and how\u201d of your channel, move on to the \u201cwho\u201d.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whom do you want to reach? Whom do you want to inspire?\u00a0<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/media3.giphy.com\/media\/agmheddabICHK\/200.gif\" alt=\"Wait A Minute Who Are You GIFs - Get the best GIF on GIPHY\" width=\"525\" height=\"393\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Find out who your audience is, what they are looking for, and how you can create content tailored to their needs. You need to catch on to their needs, expectations, and problems. This will help put yourself in their shoes and make better videos that will have an actual impact on them.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here&#8217;s how you can <\/span><a href=\"https:\/\/www.flintzy.com\/blog\/2021\/01\/18\/how-to-target-the-right-audience\/\"><span style=\"font-weight: 400;\">target the right audience<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h6><strong>RESEARCH COMPETITORS<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">It is important to <\/span><a href=\"https:\/\/vidiq.com\/blog\/post\/youtube-niche\/\"><span style=\"font-weight: 400;\">know your niche<\/span><\/a><span style=\"font-weight: 400;\"> before you get started. And it is even more important to know the main competitors in your niche.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Investigate the key players in your niche and learn what they have to offer. This can help you come up with ideas for the type of content you should create.\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Take note of:\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; the types of videos they create,\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; the types of videos receiving high views and engagement,\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; how often they post new content,\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; how people are receiving the content,\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">&#8211; and most importantly, how can you stand out?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Don&#8217;t copy their content. Instead, think of ways to one-up them!<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/media3.giphy.com\/media\/l1AsBL4S36yDJain6\/200.gif\" alt=\"Write That Down GIFs - Get the best GIF on GIPHY\" width=\"527\" height=\"395\" \/><\/p>\n<ul>\n<li>\n<h6><strong>BUDGET &amp; EQUIPMENT<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p>Whether you want to be a full-time or part-time YouTuber, you&#8217;ll need some basic equipment to get started. To record and produce high-quality videos, you&#8217;ll need a good camera, a microphone, good lighting, and editing software.<\/p>\n<p>Figure out what resources you already have, what you\u2019ll need, and set your budget accordingly.<\/p>\n<p><iframe loading=\"lazy\" title=\"Cheap Youtube Studio Setup Under 100$ \/ Best Budget Youtube Equipment 2020 \/ Making Videos At Home\" width=\"900\" height=\"506\" src=\"https:\/\/www.youtube.com\/embed\/ChRSJ7Xcbh0?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<ul>\n<li aria-level=\"1\">\n<h6><strong>FINDING CONTENT IDEAS<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">You can get your ideas by digging deeper and brainstorming, researching competitors, or even asking your audience. <a href=\"https:\/\/www.flintzy.com\/blog\/2020\/10\/13\/how-to-unlock-creative-thinking-to-power-your-content\/\">Unlock your creativity and start building powerful content<\/a>! <\/span><span style=\"font-weight: 400;\">Whatever your ideas are, make sure to jot them down so it doesn\u2019t slip your mind.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/www.springwise.com\/wp-content\/uploads\/2017\/03\/AquaNotes_waterproof_notepad_Springwise.jpg\" alt=\"Waterproof notepad for writing while showering - Springwise\" width=\"748\" height=\"438\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Here are<\/span><a href=\"https:\/\/www.flintzy.com\/blog\/2019\/09\/24\/7-hottest-tools-to-find-new-content-ideas-for-your-youtube-channel\/\"><span style=\"font-weight: 400;\"> 7 hottest tools to find new content ideas for your channel<\/span><\/a><span style=\"font-weight: 400;\">.<\/span><\/p>\n<ul>\n<li aria-level=\"1\">\n<h6><strong>SCRIPTING<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">The next step is to <\/span><a href=\"https:\/\/www.flintzy.com\/blog\/2022\/07\/23\/scripts-for-youtube\/\"><span style=\"font-weight: 400;\">make a script<\/span><\/a><span style=\"font-weight: 400;\"> and give your ideas shape. While doing this, you can decide what format you want your video to be in. Whether you want it to be a vlog, a how-to tutorial video, a listicle video, and so on.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/media4.giphy.com\/media\/yNs2a0jRkYxy6191B2\/200w.gif?cid=82a1493bw34qs94m22a3oh79ig18ki51g3b6a7jlb7tirdg7&amp;rid=200w.gif&amp;ct=g\" alt=\"Writing GIFs - Get the best GIF on GIPHY\" width=\"430\" height=\"430\" \/><\/p>\n<ul>\n<li aria-level=\"1\">\n<h6><strong>FILMING<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Once you have your video script ready, it\u2019s time to start filming. Come up with an upload date and give yourself a deadline.\u00a0<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h6><strong>EDITING<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">After filming your videos, the next step is to edit them. Editing your videos can be a tedious job. So make it easy by using <\/span><a href=\"https:\/\/www.flintzy.com\/blog\/2019\/07\/29\/youtube-video-editing-software\/\"><span style=\"font-weight: 400;\">editing software to make your YouTube videos look Amazing<\/span><\/a><\/p>\n<p><span style=\"font-weight: 400;\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-4868\" src=\"https:\/\/cdn.flintzy.com\/blog\/wp-content\/uploads\/2022\/08\/21132629\/editing-meme-jpg-300x225.jpg\" alt=\"\" width=\"501\" height=\"376\" srcset=\"https:\/\/cdn.flintzy.com\/blog\/wp-content\/uploads\/2022\/08\/21132629\/editing-meme-jpg-300x225.jpg 300w, https:\/\/cdn.flintzy.com\/blog\/wp-content\/uploads\/2022\/08\/21132629\/editing-meme-jpg.jpg 577w\" sizes=\"(max-width: 501px) 100vw, 501px\" \/><\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\">\n<h6><strong>UPLOAD &amp; OPTIMIZE<\/strong><\/h6>\n<\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Finally, upload your video on YouTube and optimize it there. Do your keyword research and fill in your title, and description box. Don\u2019t forget to add your video to a playlist and add your end screen cards. Lastly, schedule your video for what time you want it to air.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"\" src=\"https:\/\/c.tenor.com\/wHWOKt31cpgAAAAC\/its-done-frodo.gif\" alt=\"Its Finally Over GIFs | Tenor\" width=\"514\" height=\"289\" \/><\/p>\n<p><span style=\"font-weight: 400;\">Content planning will get easier once you establish a routine and begin executing it on a daily basis. But if you want to get there quickly, follow these <a href=\"https:\/\/www.flintzy.com\/blog\/2022\/09\/01\/tips-from-youtubers-on-how-to-master-youtube-content-planning\/\">Tips from YouTubers on How to Master Content Planning.<\/a><\/span><\/p>\n<p><strong><i>Want to grow your channel? Start here:<\/i> <a href=\"https:\/\/www.flintzy.com\"><i>www.flintzy.com<\/i><\/a><\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Are you struggling with your YouTube content strategy? Most newcomers have trouble coming up with ideas, recording, editing, uploading, and promoting. If you&#8217;re having trouble&hellip;<\/p>\n","protected":false},"author":1,"featured_media":4846,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_lmt_disableupdate":"no","_lmt_disable":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[153,248],"tags":[1205,250,782,1207,1206],"class_list":["post-4842","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-how-tos","category-strategy","tag-content-planning","tag-video-content-strategy","tag-youtube-content-calendar","tag-youtube-content-plan","tag-youtube-content-strategy"],"modified_by":null,"_links":{"self":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts\/4842"}],"collection":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/comments?post=4842"}],"version-history":[{"count":17,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts\/4842\/revisions"}],"predecessor-version":[{"id":5439,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/posts\/4842\/revisions\/5439"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/media\/4846"}],"wp:attachment":[{"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/media?parent=4842"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/categories?post=4842"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.flintzy.com\/blog\/wp-json\/wp\/v2\/tags?post=4842"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}