Its inclusive culture is what makes YouTube a globally used entertainment platform. Regardless of your country or region, you can access thousands of videos. But, this may be a problem for people who speak in a different language than the creator.
Many creators have viewers from all over the world which gives rise to the problem of language barrier.
YouTube allows you to add translated video titles and descriptions to your videos. Therefore your viewers can find your videos in the language they are comfortable with.
Why should you translate your videos?
The most important reason as to why creators should translate their videos is that it allows the videos to be more accessible to viewers outside of their native country or region.
Your content may not get a lot of recognition in your own country but may get popular in another.
Furthermore, translated metadata can increase your channel’s visibility and discovery as it will be displayed in the search result of other viewers who do not speak the same language.
How to translate a video in any language on YouTube?
- Sign in to YouTube Studio and on the ‘Menu’ panel, select ‘Subtitles’.
- Choose a video and select the language of the video. Subsequently, click on ‘Add language’ and choose the language you want to translate to.
- Thereafter under ‘Title and description’, select add, enter the translated description and click on ‘Publish’.
Learn more about YouTube translation.
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