How to make money off your YouTube channel

The most followed television broadcast in history was the Apollo 11 moon landing on July 20, 1969, one of the most significant events in history. About 530 million people saw it. In today’s age, a comedian/gamer from Sweden Pewdiepie gets 100 million views on his daily videos on YouTube. I think that with this number we don’t need more explanations about what we are talking about when we talk about YouTube.

YouTube has turned the ecosystem of audiovisual media upside down. Already at this time, in the US, during prime time, among people between 18-49 years old, YouTube, only in mobile traffic, surpasses any television network. In addition, millennials and teenagers see it as part of their daily social experience. They watch videos, share videos and get involved with the content in a way they could never do when they watch television. It is very easy to consume YouTube content, in fact, for the vast majority of the public, it surpasses the “traditional” text-based media channels, such as blogs.

A YouTuber is a person who records videos and shares them on the YouTube platform, where he creates his own community of followers. The wider this community, the greater the possibility of income for the YouTuber. As you can imagine, this also means that having your own YouTube channel has enormous professional potential. YouTube is no longer just a fun entertainment tool, it has become much more than that, YouTube is a very powerful professional tool that one simply cannot ignore. In this post, we will cover different ways to make money off a YouTube channel:

• In order to earn money on YouTube, it is necessary to have a minimum of 1,000 subscribers on your channel, and at least 4,000 hours of being watched in the span of a year. This is a requirement that YouTube established last year to prevent spam, phishing, and fraudulent users. From these figures, you can become a YouTube partner and the platform will start paying you according to the views of your videos.

• To generate revenue through the platform. you will have to activate your channel for monetization and sign up for Google AdSense, which will insert ads in your videos and pay you based on the views. Once the Google AdSense account is created, you will have to link it to your YouTube channel, set up monetization preferences and wait for the platform to review your request.

• Additionally, if you achieve a high number of followers, it will give you visibility and brands may possibly contact you and offer you advertising incentives by considering yourself a good way to reach – and convince – potential customers (your subscribers).​ ​

• In some countries and for certain channels the options “Channel members” and “Super Chat” are available as other ways to earn money. By becoming “Channel Members” viewers pay a monthly fee to access personalized and exclusive advantages offered by YouTubers. Your followers can also buy “Super Chats” to make their messages stand out in this communication channel that allows fans to interact with the creators in their live broadcasts.

• Another way to generate revenue is by selling merchandising for your channel, as long as it complies with YouTube’s rules. Moreover, you can also activate YouTube Premium paid subscriptions. You will receive financial support from your followers, which will avoid having to see ads in your videos.

• To increase the number of subscribers, it is important that you interact with them. Remember that YouTube is a social network and you are building relationships and creating a “community”. Lean on other social networks to spread your videos and attract new fans.
• Finally, be patient, the followers do not arrive overnight. Be consistent and regularly update your channel so that your subscribers know when you are going to ​release the new content.

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